The Guardian - World News
| Title | Marlboro maker accused of ‘exploiting’ young people with new global ad campaign | Source | The Guardian - World News |
| Description |
Philip Morris claimed it wanted to end cigarette sales, but experts and campaigners say new promotions seem designed to attract younger consumers Anti-tobacco campaigners have condemned a global advertising campaign for Marlboro by Philip Morris International (PMI), saying the company is being duplicitous in claiming it wants to end cigarette sales. The “I AM Marlboro” campaign – which experts on the tobacco industry said appeared designed to attract young people – includes billboards, TV ads and online content. Continue reading... |
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| Link | https://www.theguardian.com/society/2026/may/15/marlboro-maker-philip-morris-international-young-people-new-global-advertising-campaign | Published At | 2026-05-15 01:00:28 (2 months ago) |
| Created At | 2026-05-15 01:06:17 | Updated At | 2026-05-15 01:06:17 |